Our Charity Commitment

Urban Apothecary supports the Hearts & Minds Foundation, a registered charity created by Tajinder Banwait MBE. Its mission is to help advance the health and well-being of children and young adults with Congenital and other heart conditions in the UK.

Our founder created the Hearts & Minds Foundation (H&MF) after losing her brother to congenital heart disease (CHD). There were many years of planning, from spending time with heart charities to learn what they needed most to creating products to generate funds.

The foundation was registered in January 2024 and officially launched on the 11th of May 2024. The H&MF motto, Join Hands to Help Hearts, reminds us that together, we can make a difference; it incorporates helping children with CHD live healthy lives alongside supporting family members.

The H&MF awards financial grants to multiple organisations that do valuable heart care work. ‘Heart defects are diagnosed in at least 1 in 150 births – that is an average of 13 babies each day in the UK.’* When you choose our Rose Oudh charity candle or diffuser, a donation from the sale of every product is automatically passed on. The grants mean more equipment, research, training, plus support for children and families.

For the full story, visit heartsandmindsfoundation.com.

*British Heart Foundation UK Factsheet January 2024 / Congenital Heart Disease / bhf.org.uk

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